Monday, June 13, 2011

Cricket Enhances its Feature Phone Line-Up with the Samsung Chrono™

SAN DIEGO – June 10, 2011 – Cricket Communications, Inc., a leading provider of innovative and value-driven wireless services and a wholly owned subsidiary of Leap Wireless International, Inc. (NASDAQ:LEAP), and Samsung Telecommunications America (Samsung Mobile), the No. 1 mobile phone provider in the United States1, today announced the launch of the Samsung Chrono™ (SCH-r261).

The stylish Chrono is available now for a suggested MSRP of $59.99 in Cricket branded retail stores, select dealers and on www.mycricket.com. The attractive flip-style design makes the Samsung Chrono ideal for consumers looking for a quick and simple way to stay connected on Cricket's reliable 3G network. Equipped with Bluetooth® Wireless capabilities, the Chrono is perfect for quickly pairing other Bluetooth-enabled devices while on-the-go for a seamless hands-free experience. Users can personalize the Chrono by using Cricket Storefront to download applications, games, ringtones and wallpapers. The Chrono features an integrated VGA camera and approximately 55MB of internal memory for users to store pictures, contacts, text messages and more. The Chrono is available in tanned silver.

“We’re excited to bring the Samsung brand to our value-priced clam shell, feature-phone category,” said Matt Stoiber, vice-president and general manager of devices for Cricket. “The Samsung Chrono’s large display, keyboard and simple to use interface make it really easy to use and a perfect fit for anyone.”

The Chrono’s keypad features large keys that allow users to easily text as much as they would like with one of Cricket's unlimited talk and text plans. The value and feature packed Samsung Chrono is offered with Cricket's all-inclusive unlimited plans, including the basic $35 unlimited talk and text, and the robust $45 plan which provides users with unlimited talk, text, 411 information, navigation, international text, unlimited picture messages, unlimited web browsing and more. In addition, the $45 rate plan provides convenient access to MyHomeScreen, MyBackup, and Cricket Navigator, a platform that gives users turn by turn directions without ever having to upgrade new map features like other expensive navigation systems.

For more information about Cricket’s dynamic device lineup, please visit www.mycricket.com.


About Cricket

Cricket is the pioneer of simple and affordable unlimited wireless services with no long-term commitments or credit checks required serving more than 5.8 million customers in 35 states and the District of Columbia. Cricket offers wireless voice and broadband Internet services over the latest technology, high-quality, all-digital 3G CDMA2000 1X and 1xEV-DO wireless network. Cricket’s nationwide wireless voice service plans include unlimited anytime minutes, unlimited U.S. long distance, unlimited text and picture messaging, unlimited text to Mexico, unlimited Mobile Web, unlimited directory assistance, as well as a variety of calling features and feature-rich mobile applications such as popular games, ringtones and wallpapers. For more information on Cricket, visit www.mycricket.com. Cricket is offered by Leap Wireless International, Inc., headquartered in San Diego, Calif. For more information on Leap, visit www.leapwireless.com.

About Samsung Telecommunications America

Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 188,000 people in 185 offices across 65 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com

1 No. 1 mobile phone provider in the U.S claim for Samsung Mobile based upon reported shipment data, according to Strategy Analytics Q1 2011 U.S. Market Share Handset Shipments Report.



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