Tuesday, February 2, 2021

Dirac brings high-quality audio to new FUJITSU Notebook LIFEBOOK U9311 and U9311X models

Dirac brings high-quality audio to new FUJITSU Notebook LIFEBOOK U9311 and U9311X models


With more business laptops bridging professional and home entertainment applications, superior sound experiences are in high demand.

UPPSALA, Sweden, February 2, 2021 — Swedish digital audio pioneer Dirac today announced that Fujitsu’s LIFEBOOK U9311 and U9311X business laptops, produced by Fujitsu Client Computing Limited (Kawasaki, Japan) and sold by Fujitsu Limited (Kawasaki, Japan), now include Dirac audio technology to deliver an immersive sound experience with upgraded sound quality for various content and use cases. 

The new Dirac-enabled Fujitsu LIFEBOOK models feature selectable audio modes for specific use cases – teleconferencing, music-listening, and movie-watching – that correspondingly enhance the audio experience of each use case. 

“Laptops are like smartphones in that they’re used for multiple purposes and in many different locations,” said Erik Rudolphi, Dirac’s Vice President of Strategic Partnerships. “As an established leader in delivering high-quality audio to mobile devices, Dirac is now increasingly applying its audio expertise to the PC market, where audio quality remains a critical factor to the overall user experience.” 

As more professionals worldwide have been forced to blur the distinction between their home and office lives, mobile technology has become an enabling factor. And whether they are using laptops for videoconferencing or streaming media, superior audio has quickly become an in-demand feature of the mobile user experience. 

“Dirac has been integrated into 500 million smartphone devices worldwide since 2012, and is featured in some of the world’s most high-end home and professional audio systems; we understand high-quality audio, and how to effectively engineer it into small, portable devices,” continued Rudolphi. “Through our work with Fujitsu, we’re now applying this expertise to the laptop market to enable its LIFEBOOK lineup with peak audio performance otherwise not possible from such a small form-factor.”

The Dirac-enabled Fujitsu LIFEBOOK models include three pre-programmed, user-selectable audio modes:

  • Voice Mode is programmed for enhanced voice intelligibility and crisper, clearer spoken audio to facilitate effortless listening in online calls and video conferences.
  • Music Mode delivers clearer, more balanced sound with tighter bass and richer detail so users can enjoy music content as artists intended it to be heard.
  • Movie Mode is optimized to deliver an immersive experience with expanded soundscape, crisp dialogue and powerful bass that places you right in the center of the action.

There is also a Custom Mode, which allows the users to adjust the laptop’s sound to their own preferences.

Dirac’s patented impulse and frequency response correction digitally upgrades the sound performance of laptop speakers, and creates an expanded, natural soundscape from small speakers placed adjacent to each other. Taken together, Dirac’s sound technologies enable a richer sound experience from laptops – all without any expensive hardware upgrades.

Dirac and Fujitsu began their corporate collaboration in 2018, when Dirac’s audio technology was integrated into Fujitsu’s ESPRIMO lineup of personal computers. The company’s leading-edge technology also enhances audio for smartphones, headphones, automobiles, and home theaters, through collaborations with brands such as ASUS, Klipsch, RHA, OPPO, Rolls Royce, Bentley, and Harman, among many others.

The Dirac-enabled LIFEBOOK U9311 and U9311X laptops are available for purchase in EMEA, APAC and Japan from February 2021.


About Dirac:


Dirac was founded to revolutionize the way the world hears. We are inventing the future of sound with superior experiences, for any content, device and space. For the many, not the few. Based in Sweden, Dirac optimizes digital audio, perfecting sound for better listening in any environment. The patented sound solution technology spans across mobile, gaming, Virtual Reality and Augmented Reality, headphones, streaming, automotive, residential and commercial AV, boosting whatever sound you’re listening to, wherever you’re listening. For professionals, Dirac produces the industry’s most powerful suite of audio tools for signal processing. Some of the world’s most respected brands bring the Dirac sound experience to their customers, including Rolls Royce, Volvo, Polestar, BMW, BYD, Harman, Datasat, NAD, ASUS, OPPO and Klipsch.


As well as headquarters in Uppsala, Sweden, Dirac has offices in Shenzhen, Beijing and Shanghai, China; a Research & Development facility in Copenhagen, Denmark; and representation in Germany, Japan, Korea, Taiwan, and USA.